Are you located in the U.S.A.?
Yes, we are a legitimate business registered with the state of Florida as Marketing Made Simple and located just outside of Tampa with local community ties. Many internet marketing services are located overseas so it is important to do your research before making a decision if this is important to you.
Do I need a website?
No, but we highly recommend one at some point. Your business listings can be created with just your address and phone number but a website helps to build trust, credibility and gives the potential customer more information to assist in making their purchasing decision. Also, in 2011 Google changed the way they display local search results in some cities and now blends them with organic search results. Although Google does not disclose their ranking methods, it seems that those businesses without websites will not rank as high as ones that do, or possibly not appear at all.
What is the difference between local search marketing and SEO?
Our local search marketing service focuses on creating a business listing or profile on Google, Yahoo and Bing. This is not a website. Think of it as a single yellow page or directory listing, only online. Your business can then be found when someone searches for your type of business in the city where it is located. After creating your listings, we work to rank them high in local search results and then begin creating profiles monthly on other online business directory sites to broaden your internet reach.
SEO or search engine optimization, is available only if you have an existing website or wish to create a new one. We optimize your website so that it appears not only when someone searches for your type of business in the city where it is located, but for all of the various products or services you may offer and in many other cities if you service other areas. SEO brings much more traffic to your site than just local search marketing as we are able to target more of your potential customers and what they are searching for.
The most effective strategy involves a combination of both local search marketing and SEO. We call this search marketing SEO.
How are you different from your competitors?
We do not believe in trying to belittle your competitors in order to elevate your company's services. There are a lot of good internet marketing companies out there. Unfortunately there are also a lot of bad ones, which is common with any business. We prefer to address this question by giving you some points to consider when evaluating any internet marketing or SEO company.
How much experience does the company have? Our team has over 24 years of small to medium sized business marketing experience.
Do they focus only on search engine results? Reputation management is equally important. High search engine results will be of little to no benefit if the business has a poor online reputation or rating. One negative review can cause a significant amount of lost business. We offer reputation management services that give you peace of mind.
Do they offer outrageous claims or guarantees? Ideal search engine result placement takes time to achieve. Be wary of any company that offers a specific ranking or outrageous claims of results in 30-60 days. These usually involve techniques that can result in your site being penalized or even banned from Google. A reasonable time frame should be 3-12 months to start seeing results, depending on the competition of your market. You may experience results sooner or later than that but every company knows that it is a factor beyond our control.
Can they give references and show proven results? A competent company should be able to provide references with a contact person to verify it with, not just a website address to view. We will be happy to furnish references upon request of actual satisfied customers.
Do they provide reports showing their progress? Many of our clients came to us because they had a bad experience with a prior SEO company. The most common complaint we hear is that they did not experience results and never knew what the company was doing or had any way of monitoring their progress. We email a monthly report that shows your current rankings for the keywords targeted as well as the previous month's rankings, so you know that it's working.
Do they provide a report showing search volume for the keywords targeted? This is one of the most essential steps before beginning any SEO project. Stay away from any company that does not provide this information prior to starting the project. Optimizing a website for keywords that little to no people are searching for is a waste of time and resources. The goal is bringing more customers to your business.
When starting a new project, the first thing we provide is an in depth keyword research report customized for your specific business. It will contain various search terms that people are searching for related to your business that will deliver you the most qualified customer. It will also indicate how many people are searching for those terms each month. You choose which ones will be most lucrative for your business.
Pricing- This can vary widely so we recommend you get at least 2-3 quotes before hiring any SEO company. If you receive any quote for SEO services that are below $200 per month, it is probably not going to be very effective. Many website template and hosting companies will offer so called SEO packages for anywhere between $40-$100 per month. Most of them are just an electronic submission service, which submits your business information to multiple business directory websites. That is not search engine optimization and is often met with little to no results.
In addition to underpricing, there is also a lot of overpricing out there. As we have mentioned previously, there is no one size fits all approach and a lot of factors go into monthly pricing for search engine optimization. If you are in a major city in a highly competitive market such as a personal injury attorney in New York, you can expect to pay a significant amount of monthly fees for ideal search engine results, as it will take an extreme amount of time and dedication to achieve that.
About 80% of the businesses we work with are in low to medium competitive markets. We have found in our experience that many SEO companies will charge them the same as the larger more competitive markets. Smaller markets do not require the same level of commitment and should be priced lower. We specialize in working with small to medium sized businesses and our pricing is almost always lower than our competitors. If you obtain at least 2-3 quotes and one of them is from us, you should be able to make an educated decision and not be misled into being underpriced or overpriced.
How long does it take to see results?
This can vary depending upon the amount of competition. Some of our clients have experienced improved search results within 30 days and others have taken up to 12 months but the average for a small business in a low to medium competitive market seems to be around 3-6 months.
How do I know if it’s working?
During the setup process, we create search engine ranking reports that will show you where you rank for the keywords you are targeting. Each month you will be emailed an updated report so you can track your progress.
Can you guarantee results?
No company can guarantee specific search engine placement results and deliver a 100% success rate. Unfortunately the search engines do not provide a roadmap on how they establish their rankings. Their system is a highly guarded secret. We can only employ standard techniques that have proven to be successful. There are also some factors they consider that are beyond anyone's control. We target a certain number of keywords depending on the package you choose. We have never encountered a situation where we have not been able to achieve first page Google results for at least one of those keywords.
Our goal is first page Google results. A number one ranking on the first page is ideal, but not always realistic depending on the competition of the market as well as other factors that are beyond our control. After achieving first page results, we will pursue a #1 ranking but it is important to realize that it is not always achievable. Fortunately our SEO tools allow us to evaluate each website on the first page and determine a strategy. If we determine that you are pursuing an extremely competitive market, we will advise you of the possible challenges before beginning.
What happens if my competitor wants to hire you?
We will not work with the same type of business in the area where your business is located while you are a ManageMyRep.com customer.
Do you offer website design services?
We do not offer website design services. We understand it can be difficult to find a legitimate, trustworthy web design company that is based in the U.S.A. Although we are not affiliated, we do work with an established, local website design company near us here in Florida that we can refer you to if needed. They do most of our SEO implementation and also designed our website which you are viewing now as well as sites for many of the clients we work with. Their pricing is very competitive and affordable and we highly recommend them.
Is there a contract or commitment required?
Our service is month to month with no contract or commitment required. However, it usually takes at least 3-6 months to start seeing ideal results and if you can not allow at least that amount of time, you probably shouldn't hire any SEO company as it may be a waste of your money and time. We highly recommend you continue the service monthly and consider it a standard monthly marketing expense, just as you would any other advertisement. The next question addresses the reasons why.
What will happen if I cancel the service after achieving top search results?
Search engine optimization is an ongoing process. After the initial setup, most of the monthly work is what is termed link building. We build high quality, relevant links from other websites to yours. Google values these types of links and uses them to determine your website's rankings. However, over time some of the website pages where your links are located get deleted or the content gets changed, deleting your link, etc. In other words, some of the links we build will just naturally fall off over time. As this happens, if the process has been discontinued, your search engine rankings will most likely begin to diminish. We monitor this each month, replacing any links that fall off and continue to build new ones, ensuring that you keep your ideal search engine placement.
Another thing to consider is that once your competitors notice that you have either taken their position or moved past them in the search engine results, they may choose to employ another SEO company themselves. If you have halted the monthly SEO efforts, they will eventually surpass you. If the process is ongoing, it will be quite difficult for them to catch up.
A third factor to consider is that if you are a current client, we will not work with another business that offers the same services in the city where you are located. Once you terminate our services, your business category in your city becomes available to our sales team to pursue among your competitors. For as long as you are a client, your business category in your city is locked in.
Every business must spend a certain amount each month on marketing and advertising. You should consider internet marketing as a standard monthly marketing expense. If nearly 70% of your potential customers are going to use the internet to search for you, then internet marketing should obviously play a key role in your marketing strategy with less emphasis on print. If it is not within your budget, then you might want to look at possibly eliminating any ineffective print advertising.
Contact Us for more information or to get started today!